Asia MotorWorks augments dealer network to Mumbai

Asia MotorWorks Ltd.(AMW), manufacturer of medium and heavy commercial vehicles in India is aggressively augmenting its dealer network across the country, a measure to increase the company’s market share in the commercial vehicles industry. The company has today appointed a new dealership - Aditya Motors - which will cater to the Mumbai region including Thane and Raigad districts. The company is aiming to clinch significant market share by the end of FY-09.

At the dealer inauguration, Mr. Anirudh Bhuwalka, Managing Director and CEO, Asia MotorWorks said, “We look forward to a close association with Aditya Motors and are confident that our vehicles will set new standards in operational efficiency, driver comfort and productivity. Our aim is to bring the transportation industry on par with the latest international trends and already our medium and heavy commercial vehicles have demonstrated our commitment to the industry. We are delighted with the response and this will spur us to greater achievements”.

AMW manufactures medium-sized and heavy commercial vehicles for appliance in industries such as shipping, mining, steel, oil & gas, power and logistics. The company currently enjoys a market share of 90% in the 49-tonne truck segment. AMW’s vehicles have gained popularity and repute in 25-tonne truck segment which typically caters to industries like logistics, mining and construction. The company is now planning to move deeper into the Indian market by introducing new products in trucks and tractors, besides ensuring that the existing products more freely available to untapped territories. The appointment of Aditya Motors in Navi Mumbai is a step ahead in this direction.

Mr. V R B Krishnamurthy, Chairman & Managing Director, Aditya Motors said, “We are extremely pleased to be associated with Asia MotorWorks and confident that this association will benefit the customers in the region”.

AMW has progressively grown in the Indian market in a short span of three years and now is planning to tap Mumbai – the country’s biggest heavy commercial vehicles market, which records annual sales of approximately 15000 units. The metropolis is the gateway for inbound and outbound movement of goods for the country. Besides, the Mumbai region is the largest corridor for transportation of motor and other fuels given the operations of oil companies like BPCL, Indian Oil and HPCL who manage their fleet from the Mumbai Region.

Sourced From: Adfactors Public Relations Pvt Ltd